Press Service: Tourism

Latest press releases

© Hamburg Marketing GmbH, Shafeeq

Three innovative startups from Europe have been honoured with the Future Hamburg Award

Hamburg, 09/05/2019 – This year’s Online Marketing Rockstars (OMR) Festival saw the first awards presentation of the new Future Hamburg Award. With Heptasense (Lisbon, Portugal), LignoPure (Hamburg) and Humanising Autonomy (London, UK) on the winner’s rostrum, the new award was bestowed on startup teams from three leading entrepreneurial hubs in Europe.

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© MOIA GmbH

Hamburg is taking the pole position in trailblazing shared mobility

Hamburg, 16/04/2019 – This week the new ride pooling service of MOIA, the newest company of the Volkswagen Group, is being launched in Hamburg. Up to 500 electric vehicles will be available across Germany’s second largest city. With the start of this trail-blazing mobility service Hamburg is assuming the leading position in eco-friendly ride pooling on the European continent.

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© Volkswagen AG

Volkswagen tests highly-automated driving on new inner-city test route in Hamburg

Hamburg/Wolfsburg, April 3, 2019 – Volkswagen Group Research is testing automated vehicles in urban traffic in Hamburg. This is the first time Volkswagen has begun to test automated driving to Level 4 at real driving conditions in a major German city.

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© Geheimtipp Hamburg

Hamburg is bringing Flying Taxis, Female Founders, and the Future of Media from Europe to SXSW 2019

Austin, TX / Hamburg (Germany), March 09, 2019. From March 9 to 14, the north German city of Hamburg will be contributing to the most topical issues at SXSW Interactive – including urban air mobility, the media industry, and women in tech and music.

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© Jörg Modrow

Hamburg’s top five Christmas highlights for 2018: with Christmas markets, shopping, and culinary adventures

Hamburg, 26. November 2018 – There is always lots going on in Hamburg, and there are thousands of good reasons to visit this Hanseatic city. And yet in the coming weeks of December there are five highlights in particular you shouldn't miss out on:

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© Claudia Hohne

“Identity” as core theme of 2019 Hamburg International Music Festival: advance bookings available for over 50 concerts

Hamburg, 20/11/2018 – “Identity” will be the core theme of the fourth Hamburg International Music Festival, which will take place from 27 April to 29 May 2019.

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© Jörg Modrow

Christmas in Hamburg 2018: markets, shopping, and seasonal delights

Hamburg, 19 November 2018 (HHT) – Towards the end of this month, Hamburg will once again be transformed into the Christmas capital of Northern Germany: from 26 November, as many as 18 Christmas markets will dress the city in a festive robe, attracting over six million visitors.

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© Christian Spahrbier

Waterside events in Hamburg: a foretaste of the 2019 summer programme

Hamburg, 07 November 2018 - The 2018 summer in Hamburg was a real joy even before it had begun. With plenty of warm days, conditions were excellent for all those Hamburg events that were staged by or on the water. Naturally, anticipation is high for the events lined up for 2019, such as the Hamburg Port Anniversary, the Elbjazz Festival, the Hamburg Cruise Days festival and other highlights.

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© Christian Bruch

Culture at the waterside: Elbphilharmonie, Elbfest and Harbour Front Literature Festival invite you to discover HAMBURG’S URBAN SHORE

Hamburg, 14 September 2018 – Countless events in and around Hamburg’s port continue to attract culture lovers from all over the world. On 22 and 23 September, for instance, Hamburg will be celebrating its maritime heritage as part of the Elbfest Hamburg festival, with event venues that include historical ships, harbour facilities, and the Port Museum.

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© Christian Bruch

Elbphilharmonie Hamburg featured in TIME MAGAZINE’s “World’s Greatest Places 2018”

Hamburg, 23 August 2018 – The Elbphilharmonie Hamburg has been selected as one of TIME Magazine's 2018 World's Greatest Places, its was announced today. The prestigious editorial ranking again puts Hamburg’s year-and-a-half old concert hall and iconic landmark building into the international Spotlight.

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Events in Hamburg

ITU World Triathlon

ITU World Triathlon: July 6-7 2019! The world's biggest tri in Hamburg

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Top-Features Tourismus
Hamburg – Broadway of the North

Offering top-class entertainment, moving stories and catchy tunes, Hamburg’s musicals attract 2 million visitors every year. Hamburg is the world’s third-biggest musical city just after New York and London, and an end to this musical boom is not in sight.
Maritime Hamburg

Two rivers shape the face of Hamburg. One wakens a yearning for the sea, the other for home: with its port that never sleeps, the Elbe is the city’s main artery leading out into the North Sea; and the Alster, which forms the lake in the city centre, represents the heart of Hamburg.
A perfect Hamburg weekend

The Elbe, the Alster, the port, St Pauli – and of course fish rolls and Franzbrötchen pastry: there are ample reasons for a city break in Hamburg. While a weekend might give you limited scope for exploring a city, there is still a lot to be discovered in Hamburg even within two days.
Shopping in Hamburg

Luxury shops on grand boulevards, a relaxed stroll through elegant shopping arcades, original, young fashion directly from designers, quirky antiques from Hamburg's rich past. Or maybe you would prefer eco-friendly garments straight from manufacturers and small specialist shops? In any event, when you go shopping in Hamburg, you are spoiled for choice.
Cruise Metropolis Hamburg

Over the past few years, Hamburg has become one of Northern Europe’s major cruise destinations, and Hamburg’s locals are real fans of these queens of the ocean – which can clearly be seen whenever the magnificent “Queen Mary 2” calls at the port of Hamburg. The biennial Hamburg Cruise Days, as well as spectacular ship launching ceremonies in the port make Hamburg the cruise capital of the north.